The Math behind Reducing Cart Abandonment – and How to…

You spend a lot of time and money driving high-quality traffic to your online store and pushing shoppers to add an item to their cart — but what happens when they leave your site without completing a purchase? Why are your visitors not converting? It’s hard enough to get visitors…

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Email Marketing Channel Should Be Driving 25-40% of Ecommerce Revenue:…

Email Marketing Channel Should Be Driving 25-40% of Ecommerce Revenue: Learn How to Improve Your Strategy

Here is the truth: successful online merchants know that e-commerce email marketing is one of the most profitable methods to boost sales. According to Brian Whalley, director of product management at Klaviyo, e-commerce email marketing can help good stores generate between 25 to 40% of their revenue. Therefore, if any…

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How to Win More Loyal Customers with Happy Email and…

Loyal customers

Email marketing is known to effectively reach out to a large volume of audiences and build a strong relationship between you and them. The ROI for email marketing in 2018 is 38:1, meaning for every dollar you spend, you will earn $38 in return. This ROI is currently the highest…

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How using both Better Coupon Box and Mailbot apps improves…

If you’ve installed Better Coupon Box, to which we guess the initial reason was to give your customers a beautifully-designed code in exchange for social sharing and subscriptions. But how about the customers’ emails you collect with Better Coupon Box? It’d be such a waste if you don’t take this…

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7 email marketing automation examples for your eCommerce stores that…

Every eCommerce entrepreneur works towards the goal of boosting their online sales. One of the key factors that contribute to that ultimate goal is effective communications. There is no doubt that in-store engagement works like a charm; however, keeping in touch regularly with your customers even when they’re not shopping on…

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How to Get Your Emails Land in the Gmail Primary…

email marketing

With 1.2 billion users, Gmail operates as the second largest email service provider accounting for 21% of the email market share in the world. The richness of audience in Gmail alone makes it a favored go-to marketing channel for many eCommerce stores. Unfortunately, Gmail’s inbox now has several tabs to…

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