Seasonal Marketing

Flashback From Amazon Prime Day: Is It A #PrimeDayFail or…

Last Friday, we released a follow-up article after the Amazon Prime Day ended with lots of controversies on social media. Talkwalker – a social data intelligence company has revealed some thrilling data about the impacts led by this event: The #PrimeDay hashtag has received 110,016 mentions #PrimeDay hashtag has received…

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Alice • July 21, 2015

4 Lessons For e-Commerce Sellers To Avoid from Amazon’s Prime…

Last Wednesday – the 15th of July, Amazon celebrated its 20 birthday by Amazon’s Prime Day – a sales event that was promised to be even bigger than Black Friday, exclusively for Prime Members. However, since the big day ended, #PrimeDayFail has become one of the most popular hashtags for…

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Alice • July 17, 2015