Would you prefer a product that is unheard of and no one’s interested to buy over a highly demanded item with good reviews? I think any rational person knows the answer to that: one will always choose the latter. But, what’s the reason behind this? This is because people are…

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how to increase online sales

With a growing number of stores, more and more budding entrepreneurs want to start selling online with Shopify. Why is it a popular eCommerce platform? Is it right for you? If yes, how to sell on Shopify? Working with a lot of store owners over the years, I’ve heard their…

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What is the most important thing that makes a successful online business? Is it the beautiful store UI/UX that you spend days and nights on coding? Or a catchy name makes your store stand out from the crowd? Probably. They are undoubtedly necessary but just subsidiary elements of a successful…

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With the vast selection of products and services online, shopping has never been so easy and convenient. You can definitely find any products or get your needed services with just a simple online search. But is it really that simple? While this huge option seems to be a positive trait,…

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Introduction Since the first time Sean Ellis defined the term “growth hacking” in 2010, store owners are now less dependent on developers to do complex analyses, tests, optimizations, etc in order to scale up their business. Because there are many growth hacking tools out there they can use to take…

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A visitor lands on your website and then immediately clicks the exit button — Oh no! It’s the dreaded bounce. It only takes about 0.05 seconds for visitors to decide whether they like your eCommerce site enough to stay or bounce away. Given that bounce rate is a common phenomenon,…

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